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@ZeePDX I worked on Greenpeace's climate change campaign in 1998-99, and was indirectly aware of the messages the org had tested w focus groups…Permalink On twitter.com
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@ZeePDX … if I recall correctly, superstorms and novel tropical diseases spreading in the USA were the two things that resonated intensely.Permalink On twitter.com
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@ZeePDX The thing about heat waves is that people think they can be managed (see Las Vegas, Phoenix) until they see infrastructure buckke under the consequences.Permalink On twitter.com
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@ZeePDX It takes a lot to breach the cognitive defenses of denial. Think about whose minds were shifted (and whose weren't) by Katrina 2005, Sandy in NYC 2012, Harvey 2017, and the twin PR hurricanes in 2017.Permalink On twitter.com
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@ZeePDX For many people, these filters are hard to break: Future? Not proven and not real. Foreign? Couldn't happen here. Happening to a BIPOC place? Won't affect me. Not local? Maybe it won't happen here.Permalink On twitter.com
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@ZeePDX Sadly 2020 showed these filters were even stronger than I thought. Many Americans disbelieved that what happened in China, Iran, Italy, or even New York City could ever happen to them.On twitter.com
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@ZeePDX My first week at Greenpeace, we circulated a report firm the International Federation of Red Cross and Red Crescent Societies that global warming was leading "to a decade of superdisasters." They were right.Permalink On twitter.com
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@ZeePDX But with iconic events like Hurricanes Mitch and Katrina, thousands could die and neither traumatize nor worry many comfortable white Americans.Permalink On twitter.com
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@ZeePDX Among other things, white privilege and denial has led people to ignore warning signs and get people in their own communities killed.Permalink On twitter.com