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Benjamin Goldstein & Joshua Newell have made the case for "Why academics should study the supply chains of individual corporations" (and how they aren't yet)… onlinelibrary.wiley.com/doi/full/10.1111/jiec.12932
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"after reviewing approximately 11,000 studies on supply chains, we identified just 27 academic papers that focused on individual corporations."
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Not surprisingly, NGOs—led by @Greenpeace—have done the most to study individual corporations.
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Joshua Newell's pitch: corporations are huge, can be responsive to public criticism, and academics have credibility to challenge their behavior.