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But we should also realize that there are inherent limits to the notion of facially recognizing individuals.
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It's a highly dubious claim that there are 300 million, or 7 billion faces that are recognizably different by humans. Your face may not be a unique identifier.
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Moreover, mood, action, posing, angle, lighting, body modification, makeup, weight change, and aging all change your face.
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Any system that can reliably distinguish 300M individual Americans probably thinks you are a different person than who you were last year, or were in a different mood.
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As I noted for so-called gay facial recognition last year, the false positives are likely such a big problem for face recognition AI that they will swamp the dystopia possibilities.
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And that's assuming they can move beyond the stage of just being computerized racial/social profiling.